When owning a small business, where every decision counts and resources are often limited, the focus often gravitates towards attracting new customers. While expanding the customer base is undoubtedly important, equally vital is the implementation of a robust customer retention strategy. Repeat customers are vital…
On 3rd November 2022, Sage reported that ‘The Bank of England believes the UK is going to fall into a long recession’. They wrote that BOE ‘raised interest rates again on 3 November 2022, from 2.25% to 3%, with a belief that a recession could…
Scaling a business often feels like you are caught between two stages. One part of you is still in your startup mindset, full of that entrepreneurial zeal, while the other half of you is looking to the future and widening the canvas of your growth…
Analysing systems to catalyse growth within a business is a key focus for all leaders. But how invested are you in looking inward at your own processes and values? Taking time to reflect properly on what these are can improve both your personal efficiency and…
Innovation is at the core of every sustainable business. It helps businesses to stay ahead of the competition and keep up with the ever-increasing pace of change. But the responsibility of generating new ideas and processes to exploit shouldn’t fall solely to senior management –…
We all inherently know the importance of a good first impression and how that can impact our relationship with someone, whether in life or business. But what is the scientific reasoning behind this? From the Swiss Institute of Communication, Management and Sales, Bruno Catellani refers…
