Is there really a formula for success? It turns out, yes – and it looks like this:

Be x Do = Have

So how do we put this into action? Let me explain.

If you want 100% of everything you’ve ever dreamed of, not only do you need to be at the top of your game in what you do to reach that kind of success –

You also need to be the very best in who you become.


Define what you want to have. Is it more sales? Higher profits? A stronger or bigger workforce? This will make it easier to figure out what you need to do in order to reach that place.

Then consider:What is your action plan?What do you need to do to get there?
What do you need to be equipped with to carry out what you need to do? What kind of beliefs, commitments

and attitudes to work would you need to have?
In other words, who’s the person you need to become in pursuit of your goals?

While many people have a strong grasp on the first two elements of the formula, many forget you may need to become a different person – notably by changing your mindset – in order to achieve greater goals.What needs to change in your environment right now in order for that to happen?

If you’re looking for further advice and support in mapping the success of your business, please don’t hesitate to contact me at